Reducing Chargebacks: A How-To For The DRTV Marketer

By Patrick Moulton | Thu, Nov 13, 2014

As a DRTV marketer, reducing chargebacks a critical component to the financial health of your business. Essentially, chargebacks were created to protect consumers against spammers – and these chargebacks are heavily in favor of your customers.

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Two Key Reporting Differences Between DRTV Marketing And eCommerce

By Patrick Moulton | Thu, Aug 07, 2014

When it comes to DRTV marketing, order fulfillment and shipping is a nuanced, layered process. There are many variables that must come together seamlessly to deliver your customers a perfect purchasing experience.

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