As a DRTV marketer, reducing chargebacks a critical component to the financial health of your business. Essentially, chargebacks were created to protect consumers against spammers – and these chargebacks are heavily in favor of your customers.
In the world of DRTV marketing, a big part of any product’s success is found in efforts made to elevate and differentiate your brand from competitors. Quality matters, on all sides of the equation, and works to help your company stand apart. DRTV customer service is simply no different.