LOS ANGELES - (May 5, 2009) - Hollywood's "ultra celebrity hard body" Mario Lopez, launches UltraFlex™, fitness product this weekend in major U.S.
markets. The captivating DANCING WITH THE STARS celebrity and host of EXTRA is energized to be the chosen as the National Spokesman for UltraFlex™.
This weekend marks the soft launch on TV in select cities (New York, Los Angeles, San Francisco, Miami, Boston, Dallas, Houston, Detroit, Cleveland, Milwaukee, Pittsburgh, Philadelphia, Columbia, Salt Lake City, and Indianapolis) and goes nationwide in about three weeks. Further, the Ultraflex product will air on television in 18 initial countries, including Canada, Australia, South Africa, Russia, New Zealand, South America and Europe.
Confident in the product spokesperson Richard Allen, CEO of UltraFlex LLC comments, "We are extremely excited about the national and international launches. We feel we have a superior fitness product that is convenient to use and affordable. Mario Lopez is the best spokesman hands-down to launch it. We are also happy to have Forbes Riley as our co-host, Waldorf Crawford and Clearvision produce our show, and Moulton Logistics service our distribution and customer needs."
The Ultraflex is already named "Fitness Product of the Year" by Ms. Fitness Magazine. UltraFlex is a compelling new concept in exercise. UltraFlex (patent pending) is a resistance exercise device shaped like a bar or rod (think walking stick or ski pole) and is designed to bend end-to-end (think u-shape or teardrop) that provides resistance in both the compression and release phases of exercising. The resistance is variable; it starts at zero pounds of resistance when straight and resistance increases when fully bent. UltraFlex is the ultimate device to achieve Target Perfect Resistance™ (TPR™). TPR is a training technique that isolates muscles and muscle groups for maximum workout benefit.
About Moulton Logistics Management
Based in Los Angeles, Moulton Logistics Management (www.moultonlogistics.com) utilizes advanced technologies to provide the direct response marketing industry with turnkey direct-to-consumer fulfillment, retail distribution, state-of-the-art customer service contact centers and web-based DR analytics software. Central to Moulton's offerings is a fully integrated web-based platform that empowers clients to manage all aspects of their campaigns in real-time, providing full back-end visibility and campaign optimization. With 40+ years of experience, automated operations and bi-coastal distribution centers, Moulton Logistics is the one-stop solution provider for the direct response industry's outsourcing needs.
